Business trends are constantly changing, but staying on top of those trends can be useful, especially if you’re in a highly competitive field. Watching out for those trends and learning how to embrace and implement them for your own purposes could be incredibly advantageous for you and your company.
Artificial Intelligence (AI)
Some people fear that AI will make the business world less personal and more sterile, but the opposite seems to be true. AI is not the same as automation. As AI continues to develop and is more widely embraced, it may be able to enrich the human experience, rather than detract from it. It can even apply to many practical customer experiences, such as helping with travel or communications. In the case of a storm or natural disaster, AI can be used to expertly deploy emergency responders. Increasing public safety and improving the customer experience go hand-in-hand with AI technology.
Live streaming isn’t just a passing phase. Research suggests that it’s here to stay, and it’s only becoming more popular. If you seek to develop long-term brand loyalty, embracing in-person interactions and providing live events are absolutely essential, but they can be challenging when you deal with clients and customers across hundreds if not thousands of miles. Live streaming is one way to bridge that gap. Live video is more engaging than prerecorded videos, and you can even use those relationships to help encourage and improve direct, in-person contact and events. If you want to embrace these trends in an easy and effective way, partnering with business growth consulting firms could be remarkably helpful.